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- Blackland Distillery Grabs Funding đ„
Blackland Distillery Grabs Funding đ„
CPG WIRE
November 26, 2024
GM and Happy Tuesday, folks. Hereâs what weâre covering this morning:
Anora sells schnapps brand đž
Represent lands funding đ
Cuddle Sleep Health launches đŽ
Trevi to debut in December đ§
Rotten heads to Sprouts đ
Since itâs going to be a very slow week due to Thanksgiving, This Week in CPG will be back in your inboxes on Tuesday, December 3rd. Enjoy the holiday, folks.
Deals đ°
Mergers & Acquisitions
Unileverâs India division is going to spin off and list its ice cream unit. The unit, home to brands like Cornetto and Kwality Walls, accounts for 3% of the companyâs revenue. Reuters
Nordic wine & spirits firm Anora has divested SnÀlleröds, a Swedish schnapps brand. The buyer is Saturnus AB, a Swedish beverage firm. Terms of the deal were not disclosed. Drinks International
Fundraising
British apparel brand Represent secured an undisclosed investment from True, an investment firm with $1B AUM. Represent was co-founded by brothers George and Michael Heaton in 2011 and will surpass ÂŁ100M in revenue this year. The Industry
Blackland Distillery, a Fort Worth-based producer of whiskey and other spirits, scored an investment from Terlato Wine Group. Established in 2019 by former attorney and chef Markus Kypreos, Blackland Distillery is currently available in ten states across the U.S. Just Drinks
Whatâs New đ€©
Apparel, Cosmetics, and Wellness
Thereâs a new sleep wellness brand called Cuddle Sleep Health. The company was founded by Hugh Thomas and focuses on science-backed, natural sleep supplements. Instead of relying on melatonin or habit-forming drugs, Cuddle utilizes ingredients like magnesium, L-Theanine, and tart cherry. The packaging is terrific đ Cuddle Sleep Health
Khloé Kardashian launched her first-ever fragrance with Luxe Brands. XO Khloé will debut at Harrods next week then will launch exclusively at Ulta Beauty on 12/01. PR Newswire
Popular French beauty brand Violette_FR launched a range of jewelry for your face. This subcategory has been booming lately. Fazit recently went viral thanks to Taylor Swift wearing their Faux Freckles product to a Kansas City Chiefs game. Hypebae
LâOrĂ©al just launched an infrared hair dryer that retails for $475. The Airlight Pro is available now at Ulta Beauty. Business of Fashion
ZARA unveiled its highly anticipated collaboration with Kate Moss. This is the first time Moss has collaborated on a fashion collection since 2014. The Industry
Food, Beverage, and Alcohol
The makers of Simple Modern are launching a hydration brand called Trevi in December. Simple Modern sells over $100M of drinkware per year, so expanding into hydration makes a lot of sense. Isaac Medeiros had the best take. Twitter
PRIME, the beverage brand co-founded by Logan Paul and KSI, is countersuing Mark Anthony Brands and claiming that Mas+ By Messi is causing consumer confusion due to its similar packaging. BevNET
Su Casa Mezcal, one of the fastest-growing brands in the mezcal category, launched its new barrel-aged reposado range. Good-looking bottle. BevNET
Hint Water has named Michael Pengue as its next CEO. Most recently, Pengue served as CEO of ZOA Energy. Kevin Benmoussa was also named CFO. Food Business News
Ohio-based Fifty West Brewing Co. launched Sunflower THC Seltzer, a non-alcoholic THC-infused beverage brand. The new beverage is currently available at bars and retailers throughout Cincinnati. BevNET
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Data đ„ïž
Consumers are seeking spicier beverages and Ghost Tequila is a major beneficiary of the shift. Ghost Tequilaâs sales are up 20% this year thanks to consumers ordering spicy margaritas and ranch waters. The Spirits Business